SEO in The Desert - The Web Optimist of Palm Springs

Google “Do you mean…?” Results Baffling

SEO June 30th, 2008

Lately I’ve noticed that the “Do you mean keyword?” results in Google vary quite a bit from a toolbar or search box search. For instance, let’s take a search for “rayban sunglasses” as an example. Most folks search for “ray ban sunglasses” (with the brand name as two words), but there is still a large number of searchers looking for the brand name as a single word.

Here’s what I get as I write this:

Image of search for rayban sunglasses

You’ll see that the Ray Ban sunglasses catalog page for FramesDirect.com comes up #3. Nice, but notice the “Do you mean ray ban sunglasses?” link at the top.

The Google Do You Mean link

Click on that and you’ll get this:

Google ray ban sunglasses result

Still a nice #3 ranking, right? Well, maybe not. Do the exact same search for “ray ban sunglasses” in the Google search bar:

Google search bar

This is what happens. A totally different result:

Google results from search bar

The FramesDirect.com page drops to position 6.

At first, I thought this might simply be a case of different data servers serving up different results in much the same way you can get different results from search bar searching. But, it appears to be consistent. Each and every time I click on a “Do you mean…?” link I will get one result and then a totally different one from a search bar query.

Is Google favoring pages in the “Do you mean…” links for some reason? I tried this in several different browsers (Firefox, IE7, Opera, Safari), not signed into Google with cleared caches and get the same actions every time.

Curious…

Losing to Win: Taking the Prize by Blogging

SEO June 25th, 2008

Taking the prize by blogging, we're all winners.

Unlike a certain recent political candidate we’re all familiar with, I know when it’s time to concede. John Carcutt is the winner of the Search Engine Journal Blog Off. John’s finalist post Are S E O Forums Still Needed? beat out my own 25 Blog Optimization Tips Even Dear Old Dad Could Ace to take the top prize.

What can I say? John has this ability to come up with topics near and dear to an SEO’s heart, write great content about them and attract Sphinns like a magnet.

Great work, John!

I really don’t see coming in second for the competition as a loss, though. Far from it. I blog because I love to share what I know. That’s really what blogging is all about. Every time I get the opportunity to publish some of the things I have learned in a subject I am passionate about (in this case, SEO), I’m a winner. It’s such a feel-good thing for me. As far as I am concerned, sharing amounts to taking the prize!

That’s what my blog, The Web Optimist, is all about. I certainly don’t make money with it. It’s just a place for me to share the tips and tricks I pick up along the way as an in-house SEO. I also manage, optimize, edit and write most of the content for The Eye Zone, the eyewear blog of FramesDirect.com, my employer, so I do a LOT of writing every week for it. Squeezing time in to write for my own blog (or something for Search Engine Journal if I think I’ve got something good), can sometimes be difficult. But, when I can, I love doing it.

So, we’re all winners here. Lots of great content and tips came out of this competition. The folks over at Search Engine Journal are the best!

Now, I think I’ll retire to the chaise lounge by the pool and console myself with the bright California sunshine, clear blue skies, gorgeous Palm Springs mountain views and a glass of White Merlot (or two).

Loser? Naw…

Flytunes Updates Interface, Adds Video

News June 24th, 2008

Flytunes has added video and upgraded the interfaceFlytunes, the Internet radio service for mobile devices, has rolled out a GUI upgrade and the addition of videos and podcasts.

I gave the new interface and videos a try and have to admit, they are pretty slick…when the technology cooperates. For instance, although I watched some fun Best of YouTube videos that offered nice quality on my iPhone, I still had some hesitation and pregnant pauses in the video stream. It could be my wireless-G network, I just don’t know. Other times I couldn’t get the videos to do anything at all. I tried Fox News Flash several times and never could get the thing to work.

The interface is slick and simple. When you first go to the Flytunes Player in your mobile device, you get a bar simply asking “What do you want to do?” with a down arrow on the left. Touching it opens a window on the bottom that lets you scroll through several options - Radio High Bitrate, Radio Low Bitrate, Video, Podcasts, AccuRadio and Settings. I’ve been listening to the radio stations a bit and enjoyed them.

Next you are asked to “Select a genre” and then “Select a station” for your chosen category. For instance, select Podcasts, Technology and then something like Diggnation and you’ll get some flashing “Loading” messages before a menu of podcasts comes up.

Sound quality is good and I must say I’m impressed. When it works. So far, my iPhone experience with it has been hit or miss. As I mentioned, it could be my Wi-Fi connection that is causing the sputters (works fine for my PCs, though). Flytunes is apparently gearing up for the iPhone broadband that is coming.

Flytunes says there are now 350 channels available, which is a lot and, they change the interface constantly as they add new features. Right now, it’s simplicity at its best.

Give it a try with your iPhone or iPod. It’s free!

Rebuilding After Host Company Implosion

News June 17th, 2008

What you will see for the next few days (or weeks) is the rebuilding of this blog after my hosting company went MIA overnight. They haven’t been the most stable host I’ve ever had. My blog would be up and down and, after being unavailable for writing or editing most of last week, I took the plunge and moved to a new host.

Unfortunately, the latest backup I have is over a month old, so expect yet more reposts as I try to replace lost content. I don’t even know if the old hosting company will re-emerge. Their site is still unavailable, too.

So, let this be a good lesson. Back up EVERY day! Now, if I can just figure out where some of my stuff went. This new version of WordPress does NOT like some of my plugins and theme.

Sigh…

Free eBook: 65 Quick SEO Tips Even Your Mother Would Love

Free SEO eBooks June 16th, 2008

65 SEO Tips Even Mom Could Cook WithI recently did a guest post over at Search Engine Journal titled 55 Quick S E O Tips Even Your Mother Would Love which had a very positive response. I got lots of great comments and Sphinns (If you haven’t given it a Sphinn, feel free to).

So, being someone who believes in sharing knowledge, I decided to add an expanded version (10 bonus tips) of this article to my free eBook section. As time goes on, like with the previously released S E O 101: The eBook , this one will be updated from time to time. Who knows, it might become 200 or 1000 tips before it’s over.

Anyway, feel free to download the 65 Quick S E O Tips Even Your Mother Would Love PDF file.

Enjoy!

Thanks again to Loren and gang over at Search Engine Journal for using my piece!


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