SEO in The Desert - The Web Optimist of Palm Springs

Skype Rolls Out SkypeFind

News February 27th, 2007

Skype quietly rolled out the 3.1 beta version of their popular VOIP software with a new feature called SkypeFind, which lets users recommend local business that can be searched for and called.

This puts a whole new angle on not only social search but also local search. Strangely, Skype does not include a Skype user name in the results so that you can Skype the business. Adding a business to SkypeFind only provides a real phone number.

Guess Skype wants you to pay them to use SkypeOut. I suppose they’ve got to make money somehow, but that’s pretty bad. After all, Skype grew its huge user base based in a large part to free Skype-to-Skype calling. A lot of businesses are experimenting with taking Skype calls, including FramesDirect.com (see screen capture below).

SkypeFind - Local business search.

C’mon, Skype. We love you to death, but how about a way to call local businesses who support Skype-to-Skype?



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One Comment to “Skype Rolls Out SkypeFind”

  1. SkypeFind: One Year Later | February 14th, 2008 at 7:59 pm

    [...] It’s been a year since I wrote about Skype’s introduction of SkypeFind, their local business directory, so it’s about time to take another look to see how things have progressed. [...]

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