Five Ways to Create an SEO Friendly Blog

By Brendan Egan

Well, blogging has become the new pink in the internet world. Almost everyone has their own blogs and websites however some are more well known than others. Maybe the popular blogs have more flare, maybe they are more creative or maybe they are just easier to find. And that is exactly what you need to earn more viewers for your page, to create an SEO (that’s Search Engine Optimization) friendly blog. And here are five great tips to get you started.

1. SEO Plug-ins

The first step you need to do is to create a Uniform Resource Locater so others can find your blog easily. This is a very important thing because having plug-ins allows you to manage title, address, and other vital parts of a message. It is important that you make all information as clear as you can so they can fit with the keywords on your blog.
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Tips on Using Blogging for SEO

By John Stepleton

Blogging for SEO

Blogging on a regular basis can be great for your SEO efforts

There are many different ways you can increase the SEO value of your website. One of the easiest ways to make an impact is by blogging. Content is king, and by blogging on a regular basis you are giving search engines lots of new information to crawl and index. But not all blogs have the same benefit.

Here are a few things to consider when writing blogs for your website.

  • Start by picking keywords that make sense for your site. These are key words that have enough search traffic, but aren’t so competitive that you will never make a dent. Insert these key words into your blogs and write your content around them.
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Guest Blogging as an Effective Marketing Strategy

By Nick Lewis

Guest blogging as an e-marketing strategy

Guest blogging can be a great e-marketing strategy and help establish you an an authority, terrific for SEO and social media campaigns.

Blogs are often maligned as websites’ younger cousins. However, they can actually be very effective in getting your message out. The crown jewel of social media is to become an authority in your particular market and blogs are a great way to do that. Guest blogging allows your reach to extend even further.

A good blog can be the centre of an effective social media marketing strategy, and, particularly if it’s hosted on the website you want to promote; can be an excellent way of driving traffic. Websites are fantastic for pushing your message out there, but blogs allow greater flexibility in staying up to date and demonstrating your specialist knowledge in your particular niche.

Not only that, but a well loved blog can become a platform for guest blogging, which will allow you to spread your genius even further into cyberspace. If you contribute a knowledgeable post to a well-respected blog, traffic will follow you back to yours, which will have earned extra kudos as a destination for decent information by virtue of your guest post.
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Call for Guest SEO Blog Articles


By Richard V. Burckhardt

Got something to say? Guest blog at The Web Optimist.
Got something to say? Guest blog at The Web Optimist.

Just so you know, The Web Optimist blog is open to guest blogger articles related to SEO, VOIP and search marketing. These guest posts are free, of course (take that, Google!) and posts must be a minimum of 250 words in length.

Guest blog post in the following categories for free – SEO, PPC, Social Media, News, Reviews. All are moderated and edited. Inappropriate posts will be deleted. Be civil, folks! A total of three links are allowed within the body text (two of which can point to your own sites). Obvious spam, inappropriate or off-topic content will not be considered. In other words, if I do not like it, I will not publish it! ;-)

Simply go to the Contact page to submit your article idea. I’ll set up frequent contributors with an author’s account.

Guy Kawasaki at PubCon Austin

Live from Austin PubCon, March 11, 2009:

Guy Kawasaki of AllTop.com said he was late to blogging. First year was easy because he just regurgitated his existing content. Second year was tough. Third year he hit the wall. Then, he discovered Twitter.

“I was born to tweet!”

It took him a month or two to figure it out. At first, it was “what is this crap?” Only 140 characters?

Now he says, do you know how much better the world would be if all communications was limited to 140 characters?

“Twitter for me is a weapon to promote AllTop.com. I believe I have to tweet high value, very informative links so that people will tolerate my promotion of Alltop.”

Alltop.com is Kawasaki’s topic related “magazine” site.

The moment you go to search.twitter.com and search for yourself or company, you open yourself up to finding conversations, he says.

One of his favorite tools is Twitter Hawk which always looks for a string, drafts auto tweet and sends to persons looking for that string. Twitter Hawk records that it sent a tweet to a Twit and will not send to that person again. It also costs .05 each to send the tweets to help reduce spamming. Check it out at http://www.twitterhawk.com/ .

Isn’t this spamming?

“If I do it, it’s good marketing. If someone does it to me, it’s spam,” Guy says with a smile.

Another great utility he recommends is Tynt. With Tynt, you copy a line of javascript into you blog code. When someone copies text from your blog, an attribution link (your blog) shows up. Great for content theft because it drives traffic back to you and it provides a management console where you can see what is being copied. Check out http://www.Tynt.com .

And, Guy thinks that the more dumb an idea, the more likely it is to work, citing examples of ideas that sound so far out that they sound ridiculous, but are successful.

His current book is Reality Check and his web site is http://www.guykawasaki.com .

Losing to Win: Taking the Prize by Blogging

Taking the prize by blogging, we're all winners.

Unlike a certain recent political candidate we’re all familiar with, I know when it’s time to concede. John Carcutt is the winner of the Search Engine Journal Blog Off. John’s finalist post Are S E O Forums Still Needed? beat out my own 25 Blog Optimization Tips Even Dear Old Dad Could Ace to take the top prize.

What can I say? John has this ability to come up with topics near and dear to an SEO’s heart, write great content about them and attract Sphinns like a magnet.

Great work, John!

I really don’t see coming in second for the competition as a loss, though. Far from it. I blog because I love to share what I know. That’s really what blogging is all about. Every time I get the opportunity to publish some of the things I have learned in a subject I am passionate about (in this case, SEO), I’m a winner. It’s such a feel-good thing for me. As far as I am concerned, sharing amounts to taking the prize!

That’s what my blog, The Web Optimist, is all about. I certainly don’t make money with it. It’s just a place for me to share the tips and tricks I pick up along the way as an in-house SEO. I also manage, optimize, edit and write most of the content for The Eye Zone, the eyewear blog of FramesDirect.com, my employer, so I do a LOT of writing every week for it. Squeezing time in to write for my own blog (or something for Search Engine Journal if I think I’ve got something good), can sometimes be difficult. But, when I can, I love doing it.

So, we’re all winners here. Lots of great content and tips came out of this competition. The folks over at Search Engine Journal are the best!

Now, I think I’ll retire to the chaise lounge by the pool and console myself with the bright California sunshine, clear blue skies, gorgeous Palm Springs mountain views and a glass of White Merlot (or two).

Loser? Naw…